Grosh is an innovative shopping app available as a white label solution for physical retailers. More and more customers use an electronic shopping list and it’s your opportunity to engage closer with your customers. You can now offer your customers a great shopping app based on a standard app. Sign up with us to bring you up to speed with your competitors for a fraction of the price!
Check out the Fakta Tyskland app, our first white label app (available in Denmark, Germany, and Sweden) :
Why go for a standard app?
Many retailers are unable to give enough attention to building and evolving their own solution – often resulting in bad ratings and low engagement.
We only build quality products designed with a long life span in mind. With our white label services, your app will stay relevant with minimal effort on your side for years to come!
Your customers can use the app in everyday life, as the app has the best shopping list features on the market. Create as many lists as required. Shopping list items can be added by scanning barcodes, typing etc. Photos can be attached, notes can be made, and much more. Lists can be shared and synced across multiple devices and users.
With intelligent suggestions
The app generates intelligent purchase suggestions based on past behaviour. This means users will not forget thing they need to buy and more happy customers! This key feature is unique!
Based on the location and previous purchases made here, Grosh automatically orders the shopping list to reflect the interior of the store.
Expose your offers
As retailer you can add periodical offers that are displayed to the users of the app. Banners are displayed to users if offers match what’s on the list. A clear benefit of using the app is that users cash in on offers that they might otherwise miss. Up to 1000 periodical offers can be loaded at any time, also see our options.
The app lets the users store their recipe collection in a safe place accessible from any device. Easy to add ingredients to the shopping list. Users sharing a shopping list see each others recipes, but they may be shared with other users as well.
Everybody needs inspiration on what to cook in their everyday life. With the app the user can follow friends and family to see what recipes they use and who else they follow. Most retailer apps lack this social feature!
Users enter their membership number and presto, the app generates a membership card that is easily scanned via the displayed EAN or QR code. This makes it easy to provide regular users with frequent shopper discounts.
Store locations and opening hours
Using the stores map in the app, your customers will always have easy access to locate the address and opening hours of your stores. User just taps Menu-Stores and a map will show the nearest store and opening hours. With an optional integration, your backend systems can provide the app with the data without need to maintain it in two places.
Scan the barcode of an item to find the current price at your store. This can also be done at home by the customer. With an optional integration, your backend systems can provide the app with the data without need to maintain it in two places.
What does it cost?
You pay a yearly license for the solution – it’s a flat fee that covers a branded app available in the Appstore / Google Play. If you’ve got multiple brands and require multiple branded apps, there’s a discount available.
Branding and publishing of app in Appstore and Google Play
Operations covering server hosting, backoffice support, ongoing development (bug fixes, product updates) for one year
Here’s what you also get
Besides these core features mentioned above, Grosh white label includes the following features that are otherwise only available to paying Grosh Premium subscribers:
Plan meals up to 2 weeks into the future just by swiping recipes. Based on recipes used recently in the meal history, the app can suggest recipes the user has not tried for a while.
Take pictures of items to buy – a picture says more than 1000 words!
Get control of what is in the freezer or storage room, and avoid food waste since the list notifies the user which goods should be consumed soon.
Make it easy to share wishes with friends and family. The app has unique features to ensures that the gift purchasers can coordinate who buys what. See http://fromtoapp.com/
We offer the following options for a small extra fee:
Integrate store locations and opening hours
By standard, the locations and opening hours of the stores are maintained by you directly in the app, but can also be synced via a web service.
If you would like to collect email addresses of users signing up in the app, an integration is offered to the Mailchimp email automation service or similar products with a corresponding API. This allows you to send mail campaigns to your customers. In addition to the fee for the integration, you need to set up and pay for the email service, see e.g. https://mailchimp.com/pricing/
Provide inspiration via recipes
Would you like to inspire your customers with engaging recipes, perhaps coordinated with your weekly product offers? If so, we can ensure that when a new user signs up in the app, the user follows your store profile. This will present posts you make to the users on the Inspiration page in Grosh.
Integrate recipe sources
If you’re storing recipes in a database, WordPress blog, or Youtube channel, we’ve got tools at automatically synchronise your posts and updates into the app. This makes it easy to only maintain recipes in one place.
Barcode product lookup in external database
Should you wish not to load your entire product catalogue on the Grosh servers (see next option), Grosh may look up product information from a web service provided by you on an external server. This will make it possible your your customers to lookup a product price using the app.
Access to entire product catalog – swipe directly into the shopping list
In the standard white label app, you can load a subset of the entire catalog of goods into the system. This will be treated as the store’s current offers. This is loaded into Grosh via a CSV import format and the list can contain up to 1000 products.
If you want the full product catalog loaded, this is available at an extra fee. A full load of items opens up possibilities such as looking up prices by scanning the barcode of a product in the store. It corresponds to the “Scan” button on the crowdsourced price list that you find in the normal Grosh app. It also opens up for ordering goods online, see option further down.
Data conversion and manual product import
The standard solution offers that you may load a CSV file into Grosh with your offers / deals. This should be done whenever some prices or products on sale change. If you do not have the time or skills to load these data sets into Grosh, we offer to help convert information available in a Microsoft Excel spreadsheet to the correct import format.
Data conversion and automatic product import
If you can provide data in a machine-readable documented format, where fields can be mapped one to one to the format Grosh uses for import, we offer to setup data conversion and automated import. If a file in this format is made available for download from a server each night, we will develop download, conversion from the documented format to the used format in Grosh and load data into Grosh. Thus, updating weekly offers in the app can be done completely automatically.
Display of custom banners e.g. for Facebook campaigns
This allows you to advertise to your own users using banners at the bottom of the app screen. The banners contain a bitmap image that attracts the user’s attention, and if the user clicks on the banner, a web browser opens with the link set for the banner. This can be used to integrate Facebook campaigns or other special offers, where you’ve got a webpage for handling the customer interaction.
Show offers to customers via the ordinary version of Grosh