White label app for retailers
Grosh is an innovative shopping app available as a white label solution for physical retailers. More and more customers use an electronic shopping list and it’s your opportunity to engage closer with your customers. However, many small and medium sized retailers are unable to give enough attention and funding to build and evolve their own solution – often resulting in bad ratings and low engagement. You can now offer your customers a great shopping app in your own name. Sign up with us to bring you up to speed with your competitors for a fraction of the price!
Grosh white label grocery shopping app
Users love Grosh – average ratings over 4 in Google Play and Appstore
Grosh is available in a free as well as Premium paid version
White label app is based on the Premium version – giving your customers more functionality than your competing retailer apps!
Daily use of your branded app strengthens your customer relation
We’re ready for your growth, highly scalable servers in the Amazon cloud
Why choose Compelling Software?
Not a consultancy shop but breath and live to make great products – we only build quality products designed with a long life span in mind
We only produce platform based products, where the same platform can be used by our own branded apps as well as white-labeled versions
Grosh is a well-tested product on the market since 2015 coming from a trustworthy, nordic supplier with 20 year experience in mission critical software
We’re small and agile – so if you’re a small / medium sized retailer we understand your needs and can give you not only a good offer but also the attention you deserve!
Focus on your core business
You supply icons, colours + texts and we’ll publish your shopping app
You market the shopping app along with your other product campaigns
We deal with all the technical fuzz, including server operations and app development
Your app will be updated with new features in our roadmap to keep users engaged
We re-publish your app with updates, bug fixes and support for operating system updates
We’re available for back office support
Save money
Small / medium sized retailers seldom have focus and money to create and evolve a truly engaging shopping app
Yearly license fee that covers everything from app store publishing, ongoing operations and continued development
We pool your contribution with other customers in order to deliver much better product than you pay for!
What does it cost?
You pay a yearly license for the solution – it’s a flat fee that covers a branded app available in the Appstore / Google Play using your company name. If you’ve got multiple brands and require multiple branded apps, there’s a discount available.
| Price | |
| Branding and publishing of app in Appstore and Google Play | – |
| Operations covering server hosting, backoffice support, ongoing development (bug fixes, product updates) | – |
| In total | 13.000 EUR |
Here’s what you get
We publish a branded version of Grosh using your name, logo, and colours scheme with the following key features:
| Feature | Description |
| Membership card | User can register membership number and the app can present a barcode or QR code for early scanning at the counter. |
| Shopping list | Create as many lists as required. Shopping list items can be added by scanning barcodes, typing etc. Photos can be attached, notes can be made, and much more. Lists can be shared and synced across multiple devices and users. |
| Suggestions | Grosh generates intelligent purchase suggestions based on past behaviour. This means users will not forget thing they need to buy and more happy customers! This key feature is unique to Grosh. |
| Automatic sorting | Based on the location and previous purchases made here, Grosh automatically orders the shopping list to reflect the interior of the store. |
| Collect recipes | Grosh lets you store your recipe collection in a safe place accessible wherever you are. |
| Inspiration | Everybody needs inspiration on what to cook in their everyday life. With Grosh you can follow friends and family to see what recipes they use and who else they follow. |
| Offers & banners | As retailer you can add periodical offers that are displayed to the users of the app. Banners are displayed to users if offers match what’s on the list. A clear benefit of using the app is that users cash in on offers that they might otherwise miss. |
Here’s what you also get
Besides these core features, Grosh Whitelabel includes the following features that are otherwise only available to paying Grosh Premium subscribers:
| Feature | Description |
| Meal plans | Plan your meals up to 2 weeks into the future just by swiping recipes. Ingredients from your meal plan can be inserted into the shopping list. |
| Pictures | Take pictures of items to buy – a picture says more than 1000 words! |
| Stock lists | Get control of what is in the freezer or storage room, and avoid food waste since the list notifies you which goods you should consume soon. |
| Wish lists | Make it easy to share your wishes with friends and family. Grosh has unique features to ensures that the gift purchasers can coordinate who buys what. See http://fromtoapp.com/ |
Available extras
On top of the above mentioned features, we offer the following options for a small extra fee:
| Option | Description |
| Integrate map with store locations and opening hours |
A menu item called Shops will be added, leading to a map showing the nearest store and opening hours. If you click on another store on the map, the opening hours for that store are displayed. The locations and opening hours of the outlets are maintained by you directly in the app. |
| Newsletter integration | If you would like to collect email addresses of users signing up in the app, an integration is offered to the Mailchimp email automation service or similar products with a corresponding API. This allows you to send mail campaigns to your customers. In addition to the fee for the integration, you need to set up and pay for the email service, see e.g. https://mailchimp.com/pricing/ |
| Provide inspiration via recipes | Would you like to inspire your customers with engaging recipes, perhaps coordinated with your weekly product offers? If so, we can ensure that when a new user signs up in the app, the user follows your store profile. This will present posts you make to the users on the Inspiration page in Grosh. If you’re posting recipes to either a WordPress blog or Youtube channel, we’ve got tools at automatically synchronise your posts into Grosh. |
| Barcode product lookup in external database | Should you wish not to load your entire product catalogue on the Grosh servers (see next option), Grosh may look up product information from a web service provided by you on an external server. This will make it possible your your customers to lookup a product price using the app. |
| Access to entire product catalog – swipe directly into the shopping list |
In the standard whitelabel app, you can load a subset of the entire catalog of goods into the system. This will be treated as the store’s current offers. This is loaded into Grosh via a CSV import format and the list can contain up to 1000 products. If you want the full product catalog loaded, this is available at an extra fee. A full load of items opens up possibilities such as looking up prices by scanning the barcode of a product in the store. It corresponds to the “Scan” button on the crowdsourced price list that you find in the normal Grosh app. It also opens up for ordering goods online, see option further down. |
| Data conversion and manual product import | The standard solution offers that you may load a CSV file into Grosh with your offers / deals. This should be done whenever some prices or products on sale change. If you do not have the time or skills to load these data sets into Grosh, we offer to help convert information available in a Microsoft Excel spreadsheet to the correct import format. |
| Data conversion and automatic product import | If you can provide data in a machine-readable documented format, where fields can be mapped one to one to the format Grosh uses for import, we offer to setup data conversion and automated import. If a file in this format is made available for download from a server each night, we will develop download, conversion from the documented format to the used format in Grosh and load data into Grosh. Thus, updating weekly offers in the app can be done completely automatically. |
| Display of custom banners e.g. for Facebook campaigns | This allows you to advertise to your own users using banners at the bottom of the app screen. The banners contain a bitmap image that attracts the user’s attention, and if the user clicks on the banner, a web browser opens with the link set for the banner. This can be used to integrate Facebook campaigns or other special offers, where you’ve got a webpage for handling the customer interaction. |
| Show offers to customers via the ordinary version of Grosh | The same banners can be shown to ordinary Grosh users in your country. See our page about banners https://compellingsoftware.com/grocery-marketplace/ |
| Send orders for pickup at the store from the app | Should you wish to offer your online ordering from the app, this is possible. This will be based on our current marketplace functionality which is described here: https://compellingsoftware.com/ads-for-retailers/ |